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Evolve: Succeeding in the Digital Culture of Tomorrow description
Harvard Business School professor Rosabeth Moss Kanter is the Eartha Kitt of change-management gurus. Just when you think the grand dame has taken her final bow, she comes bounding back onto the scene with a new act that's as shrewd and insightful as anything any young kitten has to offer--but benefiting from decades of wisdom and experience that puts ... review details
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Evolve: Succeeding in the Digital Culture of Tomorrow Customer Reviews
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♥♥♥♥♥ |
New Economy Lobotomy & more....
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| Author Kanter is the Ernest L. Arbuckle Professor of Business Administration at Harvard (or was when she wrote the book), She has been named as on eof the 50 most powerful women in the world by the TIMES of London. Based on more than 300 inteviews and a global survey of more than 700 companies, the book Evolve! is a study in e-culture, strategy and community. Written back in 2001 -- the book still deserves to be on the shelf of every business exec or entrepreneur in this continually evolving new economy (and at the bargain price it's available on Amazon.com -- add it to your collection now). Kanter talks about talent, change (not just cosmetic) and social evolution...community takes a big role. Perhaps the one element she could have covered better is content-- since so much of what we see today is user generated content and content that is 2-way interactive. Commerce is not a one way street anymore....still the book covers many basics I'm sure you did not learn in B School and it gives insight and strategy into the why's and e-culture and how the Internet fits into the corporate structure of today and tomrorow...or perhaps how it is shaping it....The index is very good and can be used as a reference for making presentations at work or in developing your next-gen digital commerce start-up! |
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