The Art of Woo: Using Strategic Persuasion to Sell Your Ideas
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The Art of Woo: Using Strategic Persuasion to Sell Your Ideas Customer Reviews
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Excellent synopsis of the selling process
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| This book presents the selling process as a science more than an art. It teaches those of us that are not born sales people how to sell our ideas (not simply products and services)in structured corporate environments or in more casual settings. Well done and an easy read with many examples of great "idea sellers" throughout political and economic history. |
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The Art of Woo: Using Strategic Persuasion to Sell Your Ideas Books In Print, Audio Books.