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Meatball Sundae: Is Your Marketing out of Sync?
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Avg. Rating:♥♥♥♥♥
List Price: $23.95
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The 7 words I can use to describe this book are: "don't judge this book by its cover", for if you do, you might think it is terrible! A person's head with a chef's hat on top and a picture of a sundae of meatalls, is disturbing, but very smart choices for Meatball Sundae by Seth Godin. Luckily, I really wanted to register for Seth Godin's SES Webcast ... »
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The Long Tail: Why the Future of Business is Selling Less of More
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Avg. Rating:♥♥♥♥♥
List Price: $24.95
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This book was given to me after I expressed how much I liked Gladwell's Tipping Point. The Long Tail was, for me, the less edgy cousin to TP and I liked it very much. Gets into a new world of business economics and cites specific applications. I particularly liked the sections dedicated to the music industry.
One odd note: I'd never heard ... »
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Web Analytics: An Hour a Day
In depth, easy to read, detailed from a web analytics pro. My only complaint is that he should identify himself as the Evangelist for Google Analytics. H... »
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