|
Crossing the Chasm
|
 |
Avg. Rating:♥♥♥♥♥ List Price: $17.95 Our Price:
$12.21
You Save: $5.74
Usually ships in 24 hours
|
Author Geoffrey Moore makes the case that high-tech products require marketing strategies that differ from those in other industries. His chasm theory describes how high-tech products initially sell well, mainly to a technically literate customer base, but then hit a lull as marketing professionals try to cross the chasm to mainstream buyers. This patt... »
|
|
The PMP Exam: How to Pass On Your First Try (Test Prep series)
|
 |
Avg. Rating:♥♥♥♥♥
List Price: $79.95 Our Price:
$50.37
You Save: $29.58
Usually ships in 24 hours
|
I passed the PMP and the CAPM with the velociteach books on the first try. I highly recommend them and the online content at thier site is wonderful.... »
|
|
|