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The Art of Woo: Using Strategic Persuasion to Sell Your Ideas
The Art of Woo: Using Strategic Persuasion to Sell Your Ideas Avg. Rating:♥♥♥♥♥
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This book presents the selling process as a science more than an art. It teaches those of us that are not born sales people how to sell our ideas (not simply products and services)in structured corporate environments or in more casual settings. Well done and an easy read with many examples of great "idea sellers" throughout political and economic his... »
The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization
The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization Avg. Rating:♥♥♥♥♥
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It was a very interesting book. Great examples from companies that IDEO has worked for. I would have liked to see practical work application suggestions per chapter. But overall, this is a worthbuying book.... »
Starting an Online Business All-in-One Desk Reference For Dummies (For Dummies (Computer/Tech))
Starting an Online Business All-in-One Desk Reference For Dummies (For Dummies (Computer/Tech)) Avg. Rating:♥♥♥♥♥
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I have bought and sold stuff online for years and this book still had useful information in it. It gives useful, specific sources for many different categories of eCommerce. I have paid much more for courses and books from so called marketing experts that didn't have near as much information. So often you will read or hear that you need... »
The Copywriter's Handbook, Third Edition: A Ste
The Copywriter's Handbook is somewhat out of date. There are no references to Web sites or the Internet, and author Robert W. Bly advises that a fr... »
Your Internet Cash Machine: The Insiders Guide
I'm a "veteran" internet marketer - I have a couple websites that actually make money (okay, it's a modest amount - but still, I pay my rent, my mortgage,... »
Storyselling for Financial Advisors : How Top
I've been in the Financial Services business for over 20 years, and since day one, I've been told to present charts, stats, figures, etc. to clients. This... »
The Ultimate Guide to Search Engine Marketing:
Bruce Brown takes us on a delightful tour of search engine Marketing. We meet some Pay Per Click guru's that astound with their knowledge. "F... »
Ogilvy onAdvertising
You gotta love Mr. Ogilvy's books. I totally recommend this book and his previous "confessions of an advertising man". Except for being a great tool for f... »
The 45 Second Presentation That Will Change You
This book is great for beginners. Its short enough so they don't get overwhelmed! Especially if they have never been in network marketing before. My enti... »
2008 Official Vintage Guitar Magazine Price Gui
Authoritative, comprehensive, up-to-date, and 'user friendly', "The Official Vintage Guitar Magazine Price Guide 2008" is the collaborative effort of vint... »
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