|
Consumer Behavior
|
 |
List Price: $182.76 Our Price:
$155.00
You Save: $27.76
Usually ships in 24 hours
|
|
|
The Overspent American: Why We Want What We Don't Need
|
 |
Avg. Rating:♥♥♥♥♥ List Price: $13.00 Our Price:
$10.40
You Save: $2.6
Usually ships in 24 hours
|
If getting and spending define our lives, then Juliet Schor now has us covered. Six years ago, her book The Overworked American scrutinized the getting part. It focused public attention on the disappearance of leisure and the harmful effects thereof on families and society. It sparked a debate over whether Americans really work as much as we pro... »
|
|
Marketing to Women: How to Understand, Reach, and Increase Your Share of the World's Largest Market Segment
|
 |
Avg. Rating:♥♥♥♥♥
List Price: $23.00 Our Price:
$15.64
You Save: $7.36
Usually ships in 24 hours
|
This book repeats the same info, over and over and over. If the editor would cut out all the duplication, the book would be about 1/3 its current size. There are some nuggets, here and there, but if I'd had a chance to browse it more completely (like you can at a book store) I would not have bought it. That's the price one pays by buying through Ama... »
|
|
Doing Anthropology in Consumer Research
This was a grand excursion to say the least, coming from just enough background to THINK I knew anything about what anthropology could be in consumer rese... »
|
Managing Brand Equity
I read this book from the library, but as it is a book to be kept in the personal library, bought it. Now I make my pals near to me read this book and the... »
|
|
|