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Word of Mouth Marketing: How Smart Companies Get People Talking
Word of Mouth Marketing: How Smart Companies Get People Talking Avg. Rating:♥♥♥♥♥
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Fun, easy to read inspirational book on Word of Mouth marketing by Andy Sernovitz. In one sitting I came up with several -- what I call -- "Light bulb ideas" that I'll be implementing. As a marketing professional I've read many of the competitive marketing books out there, but Andy's is refreshing and down to earth. It's not overloaded with jargon and ... »
Selling to Anyone Over the Phone
Selling to Anyone Over the Phone Avg. Rating:♥♥♥♥♥
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Renee Walkup's book is essential for anyone in business. This book is about communication. Having a great website,fantastic marketing programs,and followup systems are meaningless without proper telephone communication. Read the book, pick up the phone, and and you will be rewarded with increased productivity. Ron Draluck [[ASIN:0979083478 Push B... »
Cold Calling Techniques: 20th Anniversary Edition: That Really Work
Cold Calling Techniques: 20th Anniversary Edition: That Really Work Avg. Rating:♥♥♥♥
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This book is fantastic and relevant to any and all sales professionals. The concepts are clear and easy to inpliment in anyone's current daily activities. I have recommended it to other professionals such as Mortgage Brokers and Realestate Sales professionals I know.... »
Stephan Schiffman's Telesales: America's #1 Cor
I don't know... I guess I was expecting more from this book. After reading Telesales Tips From The Trenches (Catal) and How To Sell More In Less Time (Sob... »
Call Center Management on Fast Forward: Succeed
I have been in the call center industry for some time and I find that you can't know it all, especially if you are in a large call center where roles are ... »
Telesales Tips From The Trenches: Secrets of a
Joe Catal has done a great job at debunking some of the myths entailing telemarketing. In his book, aptly named, "Telesales Tips From The Trenches: Secret... »
Beyond "Hello": A Practical Guide for Excellent
As comprehensive as it is, 'Beyond Hello' needs an immediate update. According to Russell Crowe, there is only one word needed for complete mastery of the... »
Call Power: 21 Days to Conquering Call Reluctan
Heat Up Your Cold Calls: How to Get Prospects t
I have always hated doing cold calls but I know the importance of doing them. Reading this book has really given me an entirely new outlook on making cal... »
How to Become a GREAT Call Center Manager
Love all the ideas. A real creative book on how to tacklE call center management. Had my team read one chapter each week and then we implemented program... »
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