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The Long Tail: Why the Future of Business is Selling Less of More
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Avg. Rating:♥♥♥♥♥
List Price: $24.95
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Mr. Anderson's book is based on his article from wired magazine. The article says it all. You don't need to read the book. In fact the book didn't really need to be published. There is not enough material for a book. The concept is simple and you get the picture in the first chapter. The rest of the book is just filler so that it has more weight ... »
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Little Red Book of Selling: 12.5 Principles of Sales Greatness
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Avg. Rating:♥♥♥♥♥
List Price: $19.95
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I'm sure Mr. Gitomer is a good salesman since he, after all, managed to sell me his book. But he's not a good author and his book is not worth the time. His practical advice ranges from things like "don't whine", "buy your own laptop if your company won't buy you one" to "stay up late to prepare for next day instead of watching TV."
Maybe... »
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SPIN Selling
If [[ASIN:0786303158 Solution Selling: Creating Buyers in Difficult Selling Markets]] is the comprehensive guide to selling intangible, complex solutions,... »
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Buy Guerrilla Marketing 4th Edition Sales Selling Long Tail Future Business